Lushly 1 Page Business Plan
Overview
Lushly has a clear business objective to distribute Smoothie &salad products and services. These products and services have been developed over 6months with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
As a key component of our growth strategy, we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.
The Customer
Lushly has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as The need to create a business plan. This is a critical issue for our selected target market of Health conscious people.
The Value Proposition
Lushly is uniquely positioned to deliver value to Health conscious people. "Lushly will To provide a service that brings vitality and health to people." In order to be deliver on this value proposition, we We treat every customer as a friend. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Smoothie &salad market. We consider our key competitors to be: So fresh, smoothieexpress. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with So fresh, smoothieexpress by Unique recipe.
Key Strategies
Over the next 6 months, our focus will be to Quit my day job. This task will be undertaken in the context of our broader strategy to Create more awareness. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Doorstep delivery Obtain 50 customers Reasonable discount to loyal customers
About this document
Smoothie &salad Business Plan
This document was created by Coco of Lushly using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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