BCM Elites 1 Page Business Plan

Public and motivational speaking, technical training, mentoring and coaching, public speaking and training events Business Plan

BCM Elites 1 Page Business Plan

 

Overview

BCM Elites has a clear business objective to develop, produce, promote and distribute Public and motivational speaking, technical training, mentoring and coaching, public speaking and training events products and services. These products and services have been developed over 1 month with a core focus on addressing the key customer problem and associated opportunities.

The Business Objectives

As a key component of our growth strategy, we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to launch a new product. Whilst our existing products have been useful for testing the customer problem, new products are required to fully capitalise on our business potential. Our growth path is clearly oriented around the addition of new products, the development of these new products and the subsequent marketing of these. It is understood that costs will be associated with product development and marketing and these have been allowed for in our budget.

The Customer

BCM Elites has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Problems to be addressed by BCM Elites include: technical training in developing reserach proposals and conducting research, technical training in understanding system engineering processes and tailoring the process in order to apply it to specific projects or systems. To share both technical knowledge and motivating community through public speaking platforms and using social media.. This is a critical issue for our selected target market of The key target markets include: organizations who work in complex projects that can benefit through applying system engineering,!universities who would like to include system engineering in their curriculum and also include a compact yet complete and fulfilling research proposal writing course. Business leaders and organisation who would like to influence the bottom like through improving the organizational cultures and promoting employee engagement. All upcoming public speakers can benefit from this organisation as a source of providing speaking platform, training material and as a research organisation which identifies all public speaking events and material..

The Value Proposition
 

BCM Elites is uniquely positioned to deliver value to The key target markets include: organizations who work in complex projects that can benefit through applying system engineering,!universities who would like to include system engineering in their curriculum and also include a compact yet complete and fulfilling research proposal writing course. Business leaders and organisation who would like to influence the bottom like through improving the organizational cultures and promoting employee engagement. All upcoming public speakers can benefit from this organisation as a source of providing speaking platform, training material and as a research organisation which identifies all public speaking events and material.. "BCM Elites will BCM Elites value proposition is a combination of both public speaking and technical training, thus expanding this to different domain as well as to entreprenuers. By offering public speaking to neglected market segment and also offering more opportunities through own event creating, that would enable more regular speakers to perform and and practice their skills set. The second objective is do have initiatives in collaboration with the social development government department and both the department of basic and higher education. The goal is to be an influential leaders in public speaking events and business marketing events.." In order to be deliver on this value proposition, we Inspired and motivated founder who has strong interest in research and technical training. A lot of insight also developed through formal training and practical exposure and interest. The business model and the targeted audience provides a unique opportunity to excel and establish strategic partners.. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.

 

Competitors

We have a number of competitors within the Public and motivational speaking, technical training, mentoring and coaching, public speaking and training events market. We consider our key competitors to be: Public speaking is not only for motivational talks or just knowledge sharing, public speaking is now used to sell products on stage, to market organisation and also to develop brands for organizations. Thus, a number of organizations and individuals are recognizing the impact public speaking has and its benefit. This mean that, this is a competitive space that would require hard work to remain competitive and creativity that would create a unique value proposition and thus, to differentiate amongst the competitors.
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< br />Other competitors include leadership 20/20. Toastmasters, the JT Foxx organisation amongst other organizations offering such opportunities, training and coaching. . Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Public speaking is not only for motivational talks or just knowledge sharing, public speaking is now used to sell products on stage, to market organisation and also to develop brands for organizations. Thus, a number of organizations and individuals are recognizing the impact public speaking has and its benefit. This mean that, this is a competitive space that would require hard work to remain competitive and creativity that would create a unique value proposition and thus, to differentiate amongst the competitors.
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< br />Other competitors include leadership 20/20. Toastmasters, the JT Foxx organisation amongst other organizations offering such opportunities, training and coaching. by Strong technical background, sound technology management background, better appreciation of organisation cultures and leaders.
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< br />Have completed formal training in research and system engineering. A strong interest and testimonies of being involved in motivational speeches and assisting high schools with training and tutoring. .

Key Strategies

Over the next 6 months, our focus will be to Within the next six months, BCM Elites will launch its website and develop marketing and branding strategy. Another key element is to identify strategic partners and establish a network within the business space of environment. The other aspect is to establish a team, marketing, branding, media for recording and producing materials, business coaches and accountant, tax and financial planners. Lastly, is to create social media profiles across multiple platforms and start publishing articles and marketing materials. . This task will be undertaken in the context of our broader strategy to The long term tasks for BCM Elites is to be a home for identifying, building and naturing public speakers either for motivation or for stage business sales and pitching.
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< br />The second aspect, is to have BCM Elites amongst the top organisation to offer a platform, training and coaching for developing new business leader and public speakers.
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< br />For training purpose, BCM Elites would build capability and establish strategic partners to offer training in research, system engineering, organizational culture and leadership and employee engagement courses. Another element is to be the leader in providing training and facilitating elicitation process and brain storming sessions to stimulate creativity and identifying the root causes of key problem areas. . These strategies are a tactical implementation of our overall business goal as outlined above.

Milestones

Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Developing system engineering training programme Developing research proposal training programme Developing public speaking event organizing strategy

About this document
Public and motivational speaking, technical training, mentoring and coaching, public speaking and training events Business Plan
This document was created by BCM of BCM Elites using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.

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