Andreas coffee and internet cafe 1 Page Business Plan
Overview
Andreas coffee and internet cafe has a clear business objective to develop, produce, promote and distribute coffee. donuts. internet cafe products and services. These products and services have been developed over 1 year with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.
The Customer
Andreas coffee and internet cafe has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as the need for more variety. This is a critical issue for our selected target market of office employees and college students.
The Value Proposition
Andreas coffee and internet cafe is uniquely positioned to deliver value to office employees and college students. "Andreas coffee and internet cafe will provide a service that caters to your needs on a daily basis." In order to be deliver on this value proposition, we enjoying coffee while surfing the net ane making links on the social networks. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the coffee. donuts. internet cafe market. We consider our key competitors to be: Blue hill cafe. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Blue hill cafe by Availability of internet access and variety of coffee offered.
Key Strategies
Over the next 6 months our focus will be to Offer customer packages at discounted rates. Appoint a customer service representative. This task will be undertaken in the context of our broader strategy to Expand into a new product. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: launch new product obtain 100 customers extended opening hours
About this document
coffee. donuts. internet cafe Business Plan
This document was created by Andrea of Andreas coffee and internet cafe using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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