Saludyn 1 Page Business Plan
Overview
Saludyn has a clear business objective to develop All natural multivitamins products. These products have been developed over 1.5 years with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to launch a new product. Whilst our existing products have been useful for testing the customer problem, new products are required to fully capitalise on our business potential. Our growth path is clearly oriented around the addition of new products, the development of these new products and the subsequent marketing of these. It is understood that costs will be associated with product development and marketing and these have been allowed for in our budget.
The Customer
Saludyn has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as High costs of the product. This is a critical issue for our selected target market of Health freaks.
The Value Proposition
Saludyn is uniquely positioned to deliver value to Health freaks. "Saludyn will Provide people with the healthy lifestyle they deserve." In order to be deliver on this value proposition, we Our intelligent staff are only the best in the world, and they are here to find new ways to develop a better way.. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the All natural multivitamins market. We consider our key competitors to be: Centrum
Airborne
. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Centrum
Airborne
by 80% natural ingredients
.
Key Strategies
Over the next 6 months our focus will be to Hire an agent. This task will be undertaken in the context of our broader strategy to Research further into developing products more cheaply
. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Launch New product, Gain popularity, and change the way people think about multivitamins.
About this document
All natural multivitamins Business Plan
This document was created by Austin of Saludyn using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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