The Coupon Card 1 Page Business Plan
Overview
The Coupon Card has a clear business objective to develop, produce, promote and distribute Electronic Coupon Retrival products and services. These products and services have been developed over 8 months with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to grow profitability. It is critical that we balance revenue growth with the growth in our cost base. Whilst the desire for profitable growth may constrain our growth rate, it is more important that revenue growth in isolation.
The Customer
The Coupon Card has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as you don't have to cut coupons anymore. This is a critical issue for our selected target market of Persons who use coupons on a regular bases.
The Value Proposition
The Coupon Card is uniquely positioned to deliver value to Persons who use coupons on a regular bases. "The Coupon Card will potentially saving 1,000s dollars on , another day the items that we need." In order to be deliver on this value proposition, we because there's not another one like it out in the marketplace. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Electronic Coupon Retrival market. We consider our key competitors to be: I literally do not have any competition.. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with I literally do not have any competition. by this will revolutionize an old market that is time consuming on both sides for retail and personal.
Key Strategies
Over the next 6 months our focus will be to By making it more enticing for people who don't currently use coupons.. This task will be undertaken in the context of our broader strategy to Taking it to as many grocery stores and retail chains as possible.. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: obtaining my patent launching the product obtaining groceries retail stores all across the US
About this document
Electronic Coupon Retrival Business Plan
This document was created by Kelli of The Coupon Card using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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