Navas Associates Ltd 1 Page Business Plan
Overview
Navas Associates Ltd has a clear business objective to develop, produce, promote and distribute Property and Construction Consultancy services. These services have been developed over 38 months with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.
The Customer
Navas Associates Ltd has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Turning property assets into equitable and viable assets. This is a critical issue for our selected target market of School business managers.
The Value Proposition
Navas Associates Ltd is uniquely positioned to deliver value to School business managers. "Navas Associates Ltd will We are # 1 surveying consultancy that can solve all your problems." In order to be deliver on this value proposition, we Our unique combination of skills,professionalism and calibre solves any problem. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Property and Construction Consultancy market. We consider our key competitors to be: EC Harris
Pick Everard
Ridge and P
Turner Townsend
RG+P. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with EC Harris
Pick Everard
Ridge and P
Turner Townsend
RG+P by Responsive and competitive service delivery
Locally based and experienced teams
Extensive Capability
.
Key Strategies
Over the next 6 months our focus will be to Focus on a key sector -Education and secure long term work. This task will be undertaken in the context of our broader strategy to Secure turnover of 5million based on 10 new projects . These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Secure 3new contacts in 12 weeks Secure delivery of a project in 10 weeks Send out enquiries to 1000 schools in Leicestershire
About this document
Property and Construction Consultancy Business Plan
This document was created by Nick of Navas Associates Ltd using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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