Brain-"tees" 1 Page Business Plan
Overview
Brain-"tees" has a clear business objective to distribute Tee shirts products. These products have been developed over 2 years with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to grow revenue. Rapid revenue growth is considered the most critical and measurable business goal. At this stage of our development, we consider this to be more important than profitability growth, although both are important long term objectives.
The Customer
Brain-"tees" has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Clothing. This is a critical issue for our selected target market of Brain injured people.
The Value Proposition
Brain-"tees" is uniquely positioned to deliver value to Brain injured people. "Brain-"tees" will Provide a nice tee shirt with an inspiring quote." In order to be deliver on this value proposition, we I have a brain injury myself. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Tee shirts market. We consider our key competitors to be: Clothing stores. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Clothing stores by In business .
Key Strategies
Over the next 6 months our focus will be to Make a new tee shirt quote. This task will be undertaken in the context of our broader strategy to Begin the process of creating hats too. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: A new quote shirt Obtain more customers Maybe also start making hats
About this document
Tee shirts Business Plan
This document was created by Joey of Brain-"tees" using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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