Christ Family Mission 1 Page Business Plan
Overview
Christ Family Mission has a clear business objective to develop, produce, promote and distribute Resale products and services. These products and services have been developed over 20 years with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.
The Customer
Christ Family Mission has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Providing goods. This is a critical issue for our selected target market of Low income.
The Value Proposition
Christ Family Mission is uniquely positioned to deliver value to Low income. "Christ Family Mission will Make my product affordable." In order to be deliver on this value proposition, we The economy being weak. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Resale market. We consider our key competitors to be: Restore stores
. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Restore stores
by Donations.
Key Strategies
Over the next 6 months our focus will be to Relocate. This task will be undertaken in the context of our broader strategy to Grow the business . These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Years experience Service Good customers
About this document
Resale Business Plan
This document was created by Ronald of Christ Family Mission using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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