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Thursday, October 9, 2014

Just Desserts 1 Page Business Plan

Delicious desserts vegan ice cream Business Plan

Just Desserts 1 Page Business Plan



Overview

Just Desserts has a clear business objective to distribute Delicious desserts vegan ice cream products. These products have been developed over 0 with a core focus on addressing the key customer problem and associated opportunities.

The Business Objectives

When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to grow revenue. Rapid revenue growth is considered the most critical and measurable business goal. At this stage of our development, we consider this to be more important than profitability growth, although both are important long term objectives.

The Customer

Just Desserts has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Attracting customers. This is a critical issue for our selected target market of Lower and middle income families.

The Value Proposition

Just Desserts is uniquely positioned to deliver value to Lower and middle income families. "Just Desserts will We are a vegan friendly bakery serving desserts featuring seasonal ingredients, for the best price." In order to be deliver on this value proposition, we We plan to obtain a small facility and use solar power, and possibly other renewable energies to cut down on over head. Which would allow use to offer the best value for our confections. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.

Competitors

We have a number of competitors within the Delicious desserts vegan ice cream market. We consider our key competitors to be: Walmart bakery, Kroger bakery, Savannah bakery.. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Walmart bakery, Kroger bakery, Savannah bakery. by Freshnes, unique one of a kind flavor and later hours of operation.


Key Strategies

Over the next 6 months our focus will be to Offer gourmet desserts at competitive prices,to increase customer base. stay open late night. . This task will be undertaken in the context of our broader strategy to Launching vegan ice cream, gaining a following on various social media outlets.. These strategies are a tactical implementation of our overall business goal as outlined above.

Milestones

Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Obtain 100 customers Gain following on various social media outlets Launch vegan ice cream

About this document
Delicious desserts vegan ice cream Business Plan
This document was created by Terrell of Just Desserts using the 5 minute Busine
ss Plan App. This technology and approach is powered by HyperQuestions.

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