A+ Windows and Gutters 1 Page Business Plan
Overview
A+ Windows and Gutters has a clear business objective to produce Window and gutter cleaning services. These services have been developed over 1 month with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.
The Customer
A+ Windows and Gutters has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Dirty windows and clogged gutters. This is a critical issue for our selected target market of Wealthy homeowners.
The Value Proposition
A+ Windows and Gutters is uniquely positioned to deliver value to Wealthy homeowners. "A+ Windows and Gutters will I provide a service with equal quality to competitors at a cheaper price." In order to be deliver on this value proposition, we I am a small Business with smaller overhead than the competitors allowing me to afford cheaper pricing. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Window and gutter cleaning market. We consider our key competitors to be: High definition window cleaning, window genie, 20/20 windows . Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with High definition window cleaning, window genie, 20/20 windows by Cheaper prices .
Key Strategies
Over the next 6 months our focus will be to Get company name known and grow customer list . This task will be undertaken in the context of our broader strategy to Getting employees. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Have all equipment bought getting customers hiring employees
About this document
Window and gutter cleaning Business Plan
This document was created by Chris of A+ Windows and Gutters using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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