Nirvana holistic spa 1 Page Business Plan

Holistic spa services and Products Business Plan

Nirvana holistic spa 1 Page Business Plan

Overview

Nirvana holistic spa has a clear business objective to provide turn key medical spa service management and in home health and spa services. These services have been developed over 6 years with a core focus on addressing the key customer problem and associated opportunities.

The Business Objectives

When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to grow profitability. It is critical that we balance revenue growth with the growth in our cost base. Whilst the desire for profitable growth may constrain our growth rate, it is more important that revenue growth in isolation.

The Customer

Nirvana holistic spa has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as the need for on-location and in-home medical and spa services. This is a critical issue for our selected target market of four and star hotels, in-home clients, and medical facilities that services clients that are not able to leave home or their facilities.

The Value Proposition

Nirvana holistic spa is uniquely positioned to deliver value to luxury hotels, in home clients medical facilities that services clients unable to leave their home or care facilities. "Nirvana holistic spa will provide a turn key holistic spa management company." In order to be deliver on this value proposition, we provide well trained multidisciplinary certified therapists, talented mangers and a robust marketing team. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.

Competitors

We have a number of competitors within the on-site Holistic spa services market. We consider our key competitors to be: Relax and rejuvenate
Hands on health
Suite spa . Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Relax and rejuvenate
Hands on health
Suite spa by providing better trained personnel.
Experienced managers who are also therapists
Medical personnel that can provide advanced level health care care .

Key Strategies

Over the next 6 months our focus will be to hire a robust marketing team. This task will be undertaken in the context of our broader strategy to acquire two five year contracts to luxury hotels.
Attain 100 VIPs
Acquire 2 medical facilities to provide massages and medical services to for their in home and onsite locations
. These strategies are a tactical implementation of our overall business goal as outlined above.

Milestones

Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: 500 VIP customers six 5 star contracted hotels and 5 medical facilities.

About this document
Holistic spa services and Products Business Plan
This document was created by Shaundel of Nirvana holistic spa using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.

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