Flashback 1 Page Business Plan
Overview
Flashback has a clear business objective to distribute 90's characters clothing products. These products have been developed over 1 month with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to launch a new product. Whilst our existing products have been useful for testing the customer problem, new products are required to fully capitalise on our business potential. Our growth path is clearly oriented around the addition of new products, the development of these new products and the subsequent marketing of these. It is understood that costs will be associated with product development and marketing and these have been allowed for in our budget.
The Customer
Flashback has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as They don't have the clothing that they want. This is a critical issue for our selected target market of 90's kids.
The Value Proposition
Flashback is uniquely positioned to deliver value to 90's kids. "Flashback will Deliver quality replica 90's clothing." In order to be deliver on this value proposition, we We offer a chance to go back in time. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the 90's characters clothing market. We consider our key competitors to be: Ogjerseys, Boriz. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Ogjerseys, Boriz by More than just jerseys .
Key Strategies
Over the next 6 months our focus will be to Find a manufacturer . This task will be undertaken in the context of our broader strategy to Release a whole new set of 90's clothes. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Find manufacturer Create website Launch site
About this document
90's characters clothing Business Plan
This document was created by Walt of Flashback using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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