Think Out Loud 1 Page Business Plan
Overview
Think Out Loud has a clear business objective to distribute Make info in the city available for all citizens or visitors to the city services. These services have been developed over 1 month with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.
The Customer
Think Out Loud has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as One stop solution to their daily need, eat, stay, play, shop, travel. This is a critical issue for our selected target market of People in the city.
The Value Proposition
Think Out Loud is uniquely positioned to deliver value to People in the city. "Think Out Loud will Provide the latest info about the city from morning till the very late at night." In order to be deliver on this value proposition, we Loyal and huge customer base who engages with our communication channels actively everyday, which leads to great opportunities for all merchants on the platform.. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Make info in the city available for all citizens or visitors to the city market. We consider our key competitors to be: Existing website & bbs, 四会家园,四会新人,四会娱乐圈. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Existing website & bbs, 四会家园,四会新人,四会娱乐圈 by Multi channels, professional operational team and well connected network..
Key Strategies
Over the next 6 months our focus will be to Operate the current marketing channels.. This task will be undertaken in the context of our broader strategy to Acquire and expand merchant network.. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Acquire 100,000 users Acquire 1,000 merchants Achieve 5,000 transaction per month
About this document
Make info in the city available for all citizens or visitors to the city Business Plan
This document was created by Ben of Think Out Loud using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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