Eazy Delivery Ltd 1 Page Business Plan
Overview
Eazy Delivery Ltd has a clear business objective to offering local delivery services. These services have been developed over 1 month with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.
The Customer
Eazy Delivery Ltd has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as fast local delivery of items purchased online. This is a critical issue for our selected target market online retailers.
The Value Proposition
Eazy Delivery Ltd is uniquely positioned to deliver value to Online retailers. "Eazy Delivery Ltd will guarantee day delivery" In order to deliver on this value proposition, we have staff able to deliver 24/7 in our operating areas. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the local delivery market. We consider our key competitors to be: DHL, Royal Mail. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with DHL, Royal Mail with our local team being available 24/7.
Key Strategies
Over the next 6 months our focus will be to Identify right market, Know ideal customers, Determine marketing methods, Create customer acquisition plan, Approach ideal customers. These tasks will be undertaken in the context of our broader strategy to expand into other markets. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 6 months are: make 15 calls, obtain 3 customers and secure one major customer
About this document
Local Delivery Business Plan
This document was created by Supun Athukorale of Eazy Delivery Ltd using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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