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Monday, May 13, 2013

Elegance By Joy 1 Page Business Plan

Wedding & Bridal accessories Business Plan

Elegance By Joy 1 Page Business Plan



Overview

Elegance By Joy has a clear business objective to develop, produce, promote and distribute Wedding & Bridal accessories products and services. These products and services have been developed over 1 year with a core focus on addressing the key customer problem and associated opportunities.

The Business Objectives

When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to grow profitability. It is critical that we balance revenue growth with the growth in our cost base. Whilst the desire for profitable growth may constrain our growth rate, it is more important that revenue growth in isolation.

The Customer

Elegance By Joy has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as The need to create a successful business that constantly evolves to cater to the needs of my clientele.. This is a critical issue for our selected target market of Brides, bridal boutique owners.

The Value Proposition

Elegance By Joy is uniquely positioned to deliver value to Brides, bridal boutique owners. "Elegance By Joy will Provide customized and cost efficient products and services.." In order to be deliver on this value proposition, we What makes us unique is our products are all hand made and client specific.. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.

Competitors

We have a number of competitors within the Wedding & Bridal accessories market. We consider our key competitors to be: David's Bridal. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with David's Bridal by Our personal touch and quality..


Key Strategies

Over the next 6 months our focus will be to Acquire accounts from local bridal boutiques. This task will be undertaken in the context of our broader strategy to I will further my pursuit for more clients and brand recognition.. These strategies are a tactical implementation of our overall business goal as outlined above.

Milestones

Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Client growth Revenue growth Expansion of products

About this document
Wedding & Bridal accessories Business Plan
This document was created by Joy of Elegance By Joy using the 5 minute Busine
ss Plan App. This technology and approach is powered by HyperQuestions.

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