Fix that screen 1 Page Business Plan

Refurbished and custom computers and smart phones Business Plan

Fix that screen 1 Page Business Plan

Overview

Fix That Screen has a clear business objective to produce Refurbished and custom computers and smart phones. These products and services are developed with a core focus on addressing the key customer problem and associated opportunities.

The Business Objectives

When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to grow revenue. Rapid revenue growth is considered the most critical and measurable business goal. At this stage of our development, we consider this to be more important than profitability growth, although both are important long term objectives.

The Customer

Fix That Screen has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as the need to sell broken phones for decent money and the need to buy an iPhone at a under market rate. This is a critical issue for our selected target market of a technology driven generation.

The Value Proposition

Fix that screen is uniquely positioned to deliver value to this technology driven generation. "Fix that screen will fix your phone quickly and at a competitive price.." In order to deliver on this value proposition, we need to be a reliable and competent person with the ability to fix your smart phone without you losing an arm and a leg.. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.

Competitors

We have a number of competitors within the refurbished and custom computers and smart phones market. We consider our key competitors to be: The apple store, mall booths, and the craigslist scamming cheapo. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with The Apple Store, mall booths, and the craigslist scammer cheapo. By being cheaper than Apple but more reliable than the craigslist cheapo.

Key Strategies

Over the next 6 months our focus will be to buy broken iPhones to fix and resell. This task will be undertaken in the context of our broader strategy to expand my refurbishing skills to multiple phones and electronics. These strategies are a tactical implementation of our overall business goal as outlined above.

Milestones

Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Fix 5 to 10 phones a week consistently, build at least one computer a month and expand my electronics parts inventory

About this document
Refurbished and custom computers and smart phones Business Plan
This document was created by Jesse Dill of Fix that screen using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.

Plan your next project at http://www.chartgantt.com for the best excel gantt charts.