Omega Industries Inc 1 Page Business Plan
Overview
Omega Industries Inc has a clear business objective to develop, produce, and distribute Welding and Fabrication products and services. These products and services have been developed over 2 years with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.
The Customer
Omega Industries Inc has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Irregularity of services due to economy. This is a critical issue for our selected target market of People looking for quality products.
The Value Proposition
Omega Industries Inc is uniquely positioned to deliver value to People looking for quality. "Omega Industries Inc. will Seek to provide the highest standard in welding and fabrication." In order to deliver on this value proposition, we offer small one on one customer relationships to provide exactly what the customer is looking for. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Welding and Fabrication market. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with our competitors by offering 20 yrs. experience and a strong attention to detail.
Key Strategies
Over the next 6 months our focus will be to offer our services to home developers and custom home builders.
This task will be undertaken in the context of our broader strategy to Expand product line, and acquire more equipment.. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Sell 20 knuckles Acquire mill Sell 100 knuckles
About this document
Welding Fabrication Business Plan
This document was created by Travis of Omega Industries Inc using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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