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Saturday, August 2, 2014

Bears 1 Page Business Plan

Antifungical Socks Business Plan

Bears 1 Page Business Plan



Overview

Bears has a clear business objective to develop Antifungical Socks products and services. These products and services have been developed over 1 months with a core focus on addressing the key customer problem and associated opportunities.

The Business Objectives

When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to launch a new product. Whilst our existing products have been useful for testing the customer problem, new products are required to fully capitalise on our business potential. Our growth path is clearly oriented around the addition of new products, the development of these new products and the subsequent marketing of these. It is understood that costs will be associated with product development and marketing and these have been allowed for in our budget.

The Customer

Bears has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as The Antifungical Socks are helping the pacient to follow the treatment with the best benefits in the shorthest possible period of time.. This is a critical issue for our selected target market of Foot Athlets Patients.

The Value Proposition

Bears is uniquely positioned to deliver value to Foot Athlets Patients. "Bears will Provide the best value for money adding value treatment for antifungical pacient.." In order to be deliver on this value proposition, we our unique methodology for using the socks in order to cure the disease.. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.

Competitors

We have a number of competitors within the Antifungical Socks market. We consider our key competitors to be: Dermatologists
Medcare
Mondex. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Dermatologists
Medcare
Mondex by Unique treatment followed by a package of socks able to sell the cream..


Key Strategies

Over the next 6 months our focus will be to Bears will get in close contact with pharma industry and will convince them to offer socks toghether with their antifungical products in order to increase their market share and for them to increase the number of socks sold.. This task will be undertaken in the context of our broader strategy to Bears will expand the concept from selling socks toghether with antifungical cream with other devices, like gloves.. These strategies are a tactical implementation of our overall business goal as outlined above.

Milestones

Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Getting closer to Lamisil BUM Obtain the contract Buy the first 100 pairs

About this document
Antifungical Socks Business Plan
This document was created by Aurelian-Corneliu Moraru of Bears using the 5 minute Busine
ss Plan App. This technology and approach is powered by HyperQuestions.

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