Ratio Design 1 Page Business Plan
Overview
Ratio Design has a clear business objective to develop Infographics & Graphic Design products and services. These products and services have been developed over 2 months with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.
The Customer
Ratio Design has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as easy to read and understand information. This is a critical issue for our selected target market of any online business.
The Value Proposition
Ratio Design is uniquely positioned to deliver value to any online business. "Ratio Design will communicate easier and more successfullywith your customers." In order to be deliver on this value proposition, we our dedication to producingquality, easy to understand infographics that get your customers talking.. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Infographics & Graphic Design market. We consider our key competitors to be: Supertasker
Killer Infographics
Infographic Design Agency
Lemonly. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Supertasker
Killer Infographics
Infographic Design Agency
Lemonly by As an Australian based designer, Ratio Design is in a unique situation to understand and service the local market..
Key Strategies
Over the next 6 months our focus will be to Business start up. This task will be undertaken in the context of our broader strategy to Employ more designers. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Launch business Get first repeat buiness Obtain 100 customers
About this document
Infographics & Graphic Design Business Plan
This document was created by Scott of Ratio Design using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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