Business planning 1 Page Business Plan
Overview
Business planning has a clear business objective to develop, produce, promote and distribute Inspirational Attire products and services. These products and services have been developed over time with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to launch a new product. Whilst our existing products have been useful for testing the local customer problem, new products are required to fully capitalise on our business potential. Our growth path is clearly oriented around the addition of new products, the development of these new products and the subsequent marketing of these. It is understood that costs will be associated with product development and marketing and these have been allowed for in our budget.
The Customer
Business planning has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as People will be motivated to be better. This is a critical issue for our selected target market of 12 step groups.
The Value Proposition
Business planning is uniquely positioned to deliver value to 12 step groups. "Business planning Profits will support their groups." In order to deliver on this value proposition, we guarantee 5% sold goes back into your Groups. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Inspirational Attire market. We consider our key competitors to be Amazon: We are different from our competitors because we are supporting our customers by giving them a percentage of profits.. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with them. We are different from our competitors because we are supporting our customers by giving them a percentage of profits. We offer solutions to our customers..
Key Strategies
Over the next 6 months our focus will be to Social media
Twitter blog
Instagram blog. This task will be undertaken in the context of our broader strategy to Contribute 5% to local charity
Partner with encore to support schools
. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Launch Apparel with 50 new customers monthly.Customers have 80% satisfaction rating for our Organization.
About this document
Inspirational Attire Business Plan
This document was created by Charcie of Business planning using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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